management team


Muriel Schrikkema

founder feedforward analysis™

As a firm believer that we are all capable of achieving so much more by better application of our unique talents, Muriel Schrikkema lives by the philosophy that an open, explicit and action orientated dialogue is intrinsic for high performance as an individual, team and organization. Muriel is an experienced feedforward coach, trainer and program director in high-performance leadership and change programs. Read more about Muriel Schrikkema on our Direction Europe website!  

HPO en feedforward expert Marco Schreurs

Marco Schreurs

operational partner

For Marco, nothing beats transforming the performance of businesses. Blending the power of insight with inspiring examples to achieve high performance teams and organizations. Marco is an HPO expert and works with organizations who want to push their financial and strategic performance. Marco is responsible for the HPO Insight™ improvement tool and the feedforward analysis™. Read more about Marco Schreurs on the website of Direction Europe!

Academic parnter dr. André de Waal MBA - feedforward research

André de Waal

academic partner

Dr. André de Waal MBA is an associate professor of High Performance Organisations at the Maastricht School of Management and an academic director of the HPO Center. He is a worldwide renowned expert in the area of High Performance Organisations (HPO’s), performance management, High Performance Management and High Performance Partnerships. André de Waal has published over 300 articles and 28 management books in the field of performance management, high performance organisations and organisational improvement.

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